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    Strategic Advisor to FTSE 100 Leaders

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    Strategic Advisor to FTSE 100 Leaders

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    I feed others mentally, physically and spiritually and endorse sustainability and growth for future generations.

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    Strategic Advisor to FTSE 100 Leaders

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    Three major high street banks have implemented Moe's customer retention strategies.

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    Strategic Advisor to FTSE 100 Leaders

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    A Mercedes dealership worked with Moe to increase the retention rate from 59% to 67% in 18 months.

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    Strategic Advisor to FTSE 100 Leaders

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    A Holiday Inn Director trusted in Moe to help him expand his group from 7 to 31 hotels in just 3 years.

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    Strategic Advisor to FTSE 100 Leaders

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    Using a strategic recipe, Moe helped a Pizza Hut franchise to go from 6 branches to 27 in just two years.

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    Strategic Advisor to FTSE 100 Leaders

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    Shell Management has benefitted from Moe's invaluable customer retention insights.

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    Strategic Advisor to FTSE 100 Leaders

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    James Caan, Peter Jones & Lord Young work alongside Moe on his Mastermind Scholarship Programme.

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    Strategic Advisor to FTSE 100 Leaders

“Your clients don’t care how much you know – until they know how much you care”.
Mastermind Strategist: Theodore Roosevelt

Client Conversion

Generating sales leads is part of the sales process known as Client Attraction, the second part is the Client Conversion and most people think it stops there once the sale is made. Most companies forget once they get the client to buy the product or service, they need to look after each client and this process is better known as Client Retention by the experience they get when making the purchase and after care, and if you are working strategically you would have worked out the life time value of each clients, unfortunately as we see too often most companies are working tactically fighting fires to know the difference.

Client attraction, conversion and retention and the customer experience all require building trust and credibility in the market place about your product or service, first with your existing clients. The more trust and credibility you build in the market place the quicker you will be able to convert your potential clients from a cold or warm lead to a paying client.

The more you understand your clients, their wants and needs, their habits, where they hangout, what papers they read, what cars they drive and size and value of house they live in – the greater the chance you can target and reach them with your message to build trust and credibility.

There are three major question you need to ask yourself, who is your client?, How much does it cost you to acquire a new client? And What is the life time value of your client? Once you can answer all three of the questions then you are on your way to building a sustainable growth company. You can turn on the client conversion system to whatever speed you require to start converting suspects to prospects and then paying clients, just like a well oiled machine.

Why not find out more about how to Attract, Convert and Retain more clients for your business?

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NB: Moe Nawaz does not undertake work with companies that are involved in the gambling, tobacco or alcohol industries, or those operating other unethical activities that do not work in-line with his values.

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