“The purpose of any business is to attract and create evergreen clients who in turn, through good customer experience create more evergreen clients for life – Sales & profits are a by-product of having clients”. Mastermind Strategist: Moe Nawaz
Helping FTSE companies to turn onetime buyers into lifetime customers within 90 days without spending an extra penny on marketing.
While attracting more new clients for sales are important to every company, it cannot be the sole focus of the business. The number of times we are asked to help clients fill their bucket to the brim with new clients to increase sales (which we do with our “Client Attraction System”) and they have holes at the bottom and nothing major to address the leakage then you need to review your strategy of optimizing your sales and client retention.
Client retention is as important as sales in fact I would go one step further and say client retention is more important than sales once you have a client. Each new client has the ability to attract more new clients for you or tell more people not to buy from you, right or wrong? This is better know as the customer experience or CX, so the more you treat your clients like royalty the better the customer experience and the greater the chances they will return with more clients for you, known as the evergreen clients for life through good experience.
Imagine what this could do to your bottom line by reducing the client leakage by 5%, 10% or even 27% . It’s not just the client retention that will increase your bottom line, but every existing client who has experienced being treated like royalty will rave about your product or service and has a potential to influence more new clients for your business.
From Client Attraction, Client Conversion and through to Client Retention with customer experience we’re there to help you increase your bottom line at each step of the way with evergreen clients for life.
